Privacy Policy

Effective Date: July 7, 2026
Website: for-yourself.com
Location: Lisbon, Portugal

1. Introduction
Welcome to for-yourself.com. This Privacy Policy outlines how our aesthetic and wellness clinic ("we," "us," or "our") collects, uses, protects, and handles your Personal Data in strict compliance with the European General Data Protection Regulation (GDPR). We are committed to ensuring the confidentiality and integrity of your data when you interact with our website or book our face, body, and wellness services.

2. Information We Collect
To provide you with our services and improve your digital experience, we collect the following categories of Personal Data:
  • Identity and Contact Data: First name, last name, phone number, and email address.
  • Health and Aesthetic Data: Information relevant to your appointments, treatment history, and medical questionnaires necessary for safely performing wellness and aesthetic procedures.
  • Technical and Usage Data: IP addresses, browser types, device information, and interaction data via cookies and tracking pixels.
  • Communication Data: Records of messages and inquiries sent to us directly.
3. How We Use Your Data
Under the GDPR, we only process your data when we have a lawful basis to do so:
  • Contractual Necessity: To schedule, manage, and fulfill your appointments and treatments.
  • Legitimate Interest: To improve our services, manage daily operations, and respond to your inquiries.
  • Consent: To deploy non-essential cookies, deliver personalized advertising, and send promotional communications.
  • Legal Obligation: To maintain medical, aesthetic, and financial records as required by Portuguese law.
4. Third-Party Processors
We utilize carefully vetted third-party service providers (Data Processors) to facilitate our operations. We have Data Processing Agreements (DPAs) in place to ensure your data is protected under GDPR standards.
  • Altegio (Appointment Scheduling): We use Altegio as our primary scheduling software. When you book an appointment, your Identity, Contact, and Appointment Data are collected and processed by Altegio to secure your slot and send you booking reminders.
  • WhatsApp Business (Direct Communication): We provide WhatsApp Business links for seamless direct communication. When you initiate a chat via these links, your phone number and profile information are shared with WhatsApp (Meta Platforms Ireland Limited) to facilitate the conversation. We use this channel strictly for customer support, appointment queries, and sharing requested information.
5. Marketing, Analytics, and Google Consent Mode V2
To optimize our digital presence and measure the effectiveness of our campaigns, we use advanced analytics and advertising tools:
  • Google Ads & Meta Pixel: We deploy Google Ads tags and the Meta Pixel to track website conversions, analyze user behavior, and deliver relevant advertisements across search engines and social media networks.
  • Google Consent Mode V2: We strictly respect your privacy choices through the implementation of Google Consent Mode V2. This framework ensures that Google tags dynamically adjust their behavior based on the consent you grant via our cookie banner:
  • Ad Personalization (ad_personalization): If you decline consent for advertising cookies, Google will not use your data to build advertising profiles or show you personalized ads.
  • Analytics (analytics_storage): If you decline analytics cookies, no identifiable data is stored on your device. Google will instead use cookieless, aggregated pings for basic measurement, ensuring your individual identity remains protected.
6. Data Retention and Security
We retain your Personal Data only for as long as necessary to fulfill the purposes outlined in this policy, including satisfying any legal, accounting, or medical reporting requirements in Portugal. We employ industry-standard security measures, including encryption and access controls, to prevent unauthorized access, alteration, or disclosure of your data.

7. Your GDPR Rights
As a resident of the European Economic Area (EEA), you possess the following rights regarding your Personal Data:
  • Right of Access: Request a copy of the personal data we hold about you.
  • Right to Rectification: Request correction of inaccurate or incomplete data.
  • Right to Erasure ("Right to be Forgotten"): Request deletion of your data, subject to overriding legal retention obligations.
  • Right to Restriction of Processing: Block or suppress the processing of your data.
  • Right to Data Portability: Receive your data in a structured, commonly used, and machine-readable format.
  • Right to Object & Withdraw Consent: Object to processing based on legitimate interests or withdraw your consent for marketing and non-essential cookies at any time.
8. Contact Us
For any questions regarding this Privacy Policy, or to exercise your GDPR rights, please contact our Data Protection Officer at:
  • Email: info@for-yourself.com
  • Address: Av.Marginal 6756 , R/C 2765-270 Estoril